Scaling Research Delivery with Modeliq: An Agency Success Story

Client Profile:‍

A leading market research agency with a growing base of multinational clients needing faster, iterative insights without increasing team headcount.

Challenge:‍

The agency faced increasing pressure to:

• Deliver faster results without quality tradeoffs
• Respond to more complex client briefs with limited internal resources
• Provide future-facing insights (not just descriptive analysis)

Solution:‍

They adopted Modeliq as part of their insight delivery stack.

How They Used It:

• Simulated campaign outcomes based on real + synthetic inputs
• Validated product concepts without waiting on fieldwork
• Generated directional insights for early-stage decisions

Results:

• Cut turnaround time on strategic projects by 40%
• Opened up a new service tier for simulation-based testing
• Reduced dependency on hard-to-reach sample segments

Client Quote:

"Modeliq allowed us to punch above our weight — we’re offering future-facing insight without expanding our ops. Clients love it."

Takeaway for You:‍

Whether you’re an agency or consultancy, Modeliq helps you do more with less — and offer clients foresight, not just hindsight.

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