Built entirely in-house, Syntheo follows ISO-aligned research best practices, with outputs clearly labeled, documented, and reproducible for full transparency.
Syntheo uses advanced language models and carefully designed AI personas to replicate how specific segments — defined by demographics, psychographics, or niche criteria — would respond to your surveys.
Each synthetic dataset is:
Statistically informed – trained on validated public and proprietary data
Context-aware – responses reflect realistic market conditions
Structured for analysis – ready to import into your preferred tools
Market researchers are facing growing challenges:
Low-incidence segments are expensive and slow to reach
Sampling bias can still influence online panel data
Early-stage concept testing often lacks robust input
Tight timelines limit exploratory research
Industry studies show that 62% of researchers struggle to access niche audiences (GreenBook).
- Pre-field testing to refine survey design
- Market simulations without respondent delays
- Early directional data to guide go/no-go decisions
Use Syntheo to:
Validate questionnaires before fielding.
Simulate “what-if” market conditions.
Add structured, scalable input to qualitative findings.
Explore expensive-to-recruit or rare segments.
Support early-stage decisions with directional insight.
Synthetic insights are not a substitute for live fieldwork — they enhance it, especially when cost, access, or speed is the limiting factor.
Define your research objective or share your survey.
We design AI personas reflecting your target segments.
Personas complete the survey with context-aware, realistic responses.
You receive fully labeled, ready-to-analyze datasets.
All outputs are documented for reproducibility and clearly marked as synthetic.
Global panel management and data quality assurance
Proven methodologies across quantitative and qualitative research
Transparent, standards-compliant processes
We believe in innovation without hype — synthetic insights are a tool, not a replacement for human respondents. Syntheo reflects that principle: practical, reliable, and designed to extend your research capabilities.
It’s research support when traditional data collection isn’t enough — yet.
Whether you’re testing niche audiences, refining surveys, or simulating market outcomes, Syntheo helps you go further, faster.