How One Agency Grew Faster with the DataDiggers Ecosystem

July 24, 2025

3 minutes

Written by

DataDiggers

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from Omnibus to Modeliq

DataDiggers ecosystem

win a global client account

✅ Client Need: From Speed to Strategy

An agency initially adopted Omnibus to validate messaging quickly. The speed and efficiency impressed clients — but leadership soon realized they needed more than validation.

To win larger accounts, the agency needed a way to deliver strategic foresight, not just quick feedback.

💡 Our Solution: Expanding into the Ecosystem

The agency scaled its use of DataDiggers tools — moving from Omnibus to Modeliq.

  • Step 1: Omnibus for Fast Validation
    Delivered quick, nationally representative results for campaign messaging.
  • Step 2: Modeliq for Scenario Forecasting
    Simulated adoption, pricing, and campaign outcomes for long-term strategy.
  • Step 3: Integrated Approach
    Combined validation and forecasting to create a complete advisory service.

⏱️ Execution: Building a Multi-Product Workflow

Phase 1: Omnibus validated client campaigns in days.
Phase 2: Agency layered in Modeliq to forecast scenarios for global accounts.
Phase 3: Integrated results positioned the agency as both fast + strategic.
Phase 4: This ecosystem approach helped the agency win a major global client account.

📊 Results: Faster Growth with the Ecosystem

By expanding within the DataDiggers ecosystem, the agency delivered fast, validated insights plus strategic foresight— unlocking growth opportunities.

🔍 Why This Case Matters

Agencies that adopt multiple products in the DataDiggers ecosystem can:

  • Combine speed (Omnibus) with foresight (Modeliq)
  • Deliver complete, end-to-end client solutions
  • Win larger accounts by demonstrating both agility and strategy

🧠 About DataDiggers

DataDiggers is a technology-first insights partner. Our multi-product ecosystem integrates tools like Omnibus and Modeliq to help agencies deliver fast, strategic, and scalable insights — setting a new standard for growth.

🚀 Ready to Grow Faster with the Ecosystem?

See how the DataDiggers ecosystem supports agencies →

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