July 10, 2025
3 minutes
test product messaging
reducing time-to-insight
increasing campaign ROI
A global food & beverage company, was preparing to launch a new plant-based beverage line. Before finalizing campaign creative, the marketing team needed to test product positioning and messaging variations across Germany, UK, UAE, and Thailand.
Speed and consistency were critical, as creative decisions were tied to global launch timelines. Traditional market research timelines of 3+ weeks were not viable.
Global Sampling with BrainactiveThe brand launched multilingual surveys in 4 countries within 24 hours. Respondents were sourced from DataDiggers' proprietary panel and verified third-party partners. Targeting included health-conscious adults aged 18–45 with lifestyle and dietary profiling.
Real-Time Analysis via ModeliqResults were visualized in real-time, allowing the marketing team to compare message performance by market and audience segment instantly. Key metrics included emotional resonance, clarity, and purchase intent.
Rapid QA + Translation
Brainactive’s built-in translation and fraud prevention tools enabled rapid deployment with no compromise on quality or compliance.
Day 1: Creative finalized, surveys launched
Day 2: Translations, targeting, and fraud protection activated
Day 3: Data collection live in all 4 markets
Day 4: Preliminary insights generated via Modeliq
Day 5: Final reporting delivered with optimization recommendations
This case highlights how DataDiggers helps brand teams test and refine messaging quickly and confidently across diverse markets. The speed of Brainactive combined with the analytical clarity of Modeliq allowed the brand to align global and local messaging before launch—reducing risk and increasing marketing efficiency.
Data integrity was ensured through GDPR compliance, ISO-certified methods, and automated fraud detection systems.
DataDiggers is a technology-first market research agency delivering fast, reliable insights for global brands. With platforms like Brainactive, Modeliq, Syntheo, and Correlix, we enable companies to launch, test, and scale faster than ever.
Looking to validate messaging before your next product launch?
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