How a Brand Tested Product Ideas in a Week with MyVoice

August 1, 2025

3 minutes

Written by

DataDiggers

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combined Brainactive with MyVoice

test product ideas

moving fast

sacrificing data quality

βœ… Client Need: Speed Without Compromise

A global brand was under pressure to test new product ideas quickly β€” but leadership had one clear requirement:

β€œWe can move fast, but not at the expense of quality.”

They needed a solution that could deliver validated, representative data in under a week.

πŸ’‘ Our Solution: Brainactive + MyVoice Integration

The brand combined Brainactive DIY survey setup with the MyVoice proprietary panel:

  • Fast Survey Design
    Built in Brainactive with AI-assisted templates.
  • High-Quality Panel Data
    Fielded to MyVoice’s 2M+ proprietary panelists across 30+ countries.
  • Nationally Representative Sample
    Ensured data quality without delays.
  • One-Week Turnaround
    Results delivered in under 7 days.

⏱️ Execution: From Idea to Insights in a Week

Day 1: Brand set up surveys in Brainactive.
Day 2–5: Surveys launched to MyVoice panel; responses collected.
Day 6–7: Data cleaned, analyzed, and delivered to insights team.
Day 7: Leadership reviewed results and prioritized product pipeline.

πŸ“Š Results: Speed + Quality in Balance

By combining Brainactive with MyVoice, the brand tested ideas faster without sacrificing data quality β€” accelerating decisions with confidence.

πŸ” Why This Case Matters

For brands, speed and quality don’t have to be a trade-off. With Brainactive + MyVoice, they can:

  • Test ideas in days, not weeks
  • Access high-quality, nationally representative data
  • Move faster while maintaining decision confidence

🧠 About DataDiggers

DataDiggers is a technology-first insights partner. Our ecosystem integrates DIY platforms (Brainactive) with proprietary panels (MyVoice) β€” helping brands innovate quickly, without compromise.

πŸš€ Ready to Move Fast Without Sacrificing Quality?

See how MyVoice supports brands β†’

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