From Data to Decisions: How One Agency Turned Surveys into Forecasts

✅ Client Need: Going Beyond Data Collection

A global agency had successfully scaled project capacity with Brainactive. But their clients increasingly asked not just for survey data — they wanted to know:

• “What if we change price points?”
• “How will demand shift across regions?”
• “What’s the best scenario to take forward?”

The agency needed a way to go beyond data collection and provide forecasting-based recommendations.

💡 Our Solution: Expanding with Modeliq

The agency added Modeliq, DataDiggers’ forecasting engine, to complement Brainactive’s survey execution.

• Seamless Hand-Off
  Survey data collected in Brainactive was imported into Modeliq for scenario modeling.
• What-If Analysis
  Clients could test multiple pricing, positioning, and rollout strategies before making costly commitments.
• Actionable Forecasts
  Results delivered as dashboards and simulations, helping clients compare outcomes under different scenarios.

⏱️ Execution: From Research to Forecasting

Step 1: Brainactive used to collect validated survey data across 3 markets.
Step 2: Data transferred to Modeliq for “what-if” scenario simulations.
Step 3: Forecasts generated on potential adoption curves, price sensitivity, and ROI trade-offs.
Step 4: Agency presented both validated data + modeled forecasts to client leadership.

📊 Results: Richer Insights, Stronger Client Value

The agency moved beyond pure data collection — delivering scenario-based insights that helped their client make more confident go-to-market decisions.

🔍 Why This Case Matters

Agencies today must deliver more than raw data. By expanding from Brainactive to Modeliq, agencies can:

• Offer clients forecasting, not just reporting
• Strengthen their position as strategic partners
• Unlock cross-sell growth opportunities with DataDiggers solutions

🧠 About DataDiggers

DataDiggers is a technology-first insights partner, helping agencies move from data collection to decision intelligence. With Brainactive for agile fieldwork and Modeliq for scenario forecasting, agencies gain the power to deliver faster, deeper, and more actionable insights.

🚀 Ready to Expand with Modeliq?

See how Brainactive and Modeliq support agencies!