Research as a Catalyst for Innovation, Not Just Validation

innovation research

research for innovation

early-stage research

research-driven innovation

market research innovation

Catalin Antonescu

August 29, 2025

Discover how research can drive innovation, not just validate ideas. Learn why forward-thinking brands embrace research early in the process.

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Fixing the Real-Time Insights Gap in Market Research

Divakar Sharma

August 12, 2025

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Slow Replies, No Updates, Missed Deadlines: Fixing the Customer Support Gap in Market Research

Cristian Craciun

August 11, 2025

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Compliance Pressure in Market Research: What’s Driving It and How to Manage It

Paula Elena Pislaru

August 8, 2025

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Building a Resilient Insights Function During Uncertainty

Catalin Antonescu

August 7, 2025

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Diversity, Equity & Inclusion in Sampling and Research Design

George Ganea

August 6, 2025

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From Vendor to Advisor: Climbing the Strategic Ladder

Daniel Dunose

August 5, 2025

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The New Business Model: Modular and Scalable Research Products

Divakar Sharma

August 4, 2025

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Data Democratization vs. Insight Centralization: Who Wins?

Cristian Craciun

August 1, 2025

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How AI Is Reshaping the Role of the Researcher

Madalina Mirigel

July 31, 2025

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The Future of Market Research: Human Insight vs. AI Insight

Paula Elena Pislaru

July 30, 2025

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Getting More Than a Report: How to Demand Actionable Delivery

Catalin Antonescu

July 29, 2025

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The Rise of Data Fluency in Client Organizations

George Ganea

July 28, 2025

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